The Purple Giraffe Team love working with you one-on-one, getting to know your business and to build tangible and realistic strategies, full of action, so that you can reach your objectives.
We are a team, with a diverse range of skills and all with a passion to help you grow. When you win, we win too!
Read more about us below.
Lynda Schenk – Founder
For almost three decades, Lynda Schenk has worked across a diverse range of industries including: wine, hospitality, human resources, transport, medical devices, building and construction, conveyancing, landscape gardening, water filtration, organic farming, industrial cleaning and not-for-profit industries. She has a deep understanding of the marketing needs of companies, small and large.
Lynda has an natural ability to talk to people, understand their business and their objectives, and then to work with them to formulate marketing plans, brand strategies and marketing communication plans that build brand equity, growth and profitability.
Her strength as a marketing consultant is in listening to what you need and working with you to develop strategies and tactics that will give your organisation both short and long-term results.
Margot Stolle – Marketing Consultant
Margot is a marketing and communications professional with over 20 years experience in a variety of roles. She has worked within several different industries based in Adelaide, interstate and internationally including: sports and events marketing and sponsorship; business and financial planning; federal and local government; fashion and textile manufacturing; wine; human resources; water filtration and not-for-profit organisations.
She has set up from scratch her own ecommerce and retail business. Her specialty is creative and commercial copy writing and communications in a variety of different formats. She also has experience in designing and editing websites and managing coordinated social media platforms.
Kelly Wagner – Marketing Consultant
Kelly has a unique and enviable range of skills to offer Purple Giraffe clients. Having not only set-up from scratch and managed both ecommerce and services businesses herself, and with qualifications and experience in leading, managing and influencing people as a business coach and mentor, her strategic impact is remarkable.
During her career Kelly has gained experience in a senior leadership capacity across the private and public sector in coaching and mentoring, business development, sales and marketing, customer service, consumer protection and advocacy, legal and regulatory compliance, project management, operational & strategic planning, budgeting & reporting, and stakeholder management.
Kelly is also experienced and knowledgeable in the now increasingly important social media aspect of marketing and brand management and has mastered creating, building and managing multiple social media platforms within a single campaign and strategy.
Amber Kemp – Marketing Consultant
Amber is our wine marketing specialist. After graduating with a Bachelor of Wine Marketing, she has spent more than 10 years working in several family owned wineries in McLaren Vale and Tasmania. During this time, she specialised in direct to consumer clubs and building customer loyalty through great experiences.
Along with her extensive knowledge of the wine industry, she also has experience in liquor distribution and hospitality both locally and in London (where she had the privileged experience of working for HRH The Queen of England and HRH The Duke of Edinburgh at Buckingham Palace).
In her spare time you’ll find Amber tending to her kitchen garden or cooking with the produce, watching sport, playing with her beautiful dog or generally making the most of what amazing Adelaide has to offer!
Jake Billich – Marketing Assistant
The youngest member of the Purple Giraffe tower, Jake has a passion for marketing and business. When studying Year 11, Jake was the only student accepted into a Year 12 business course, which he then continued in an advanced mode in his final year at school and finished with exemplary grades. Since finishing school he has started a Bachelor of Business (Advanced Leadership) Degree at Flinders University where he is undertaking his first year of undergraduate study.
Jake provides a contemporary and creative perspective to the team, bringing to Purple Giraffe an important and youthful insight into the next generation marketplace and an understanding of how they use the marketing platforms and tools of today. He enjoys a balanced lifestyle, partnering his study and work with an active soccer schedule, keeping him on his toes.
Prue Kline – Marketing Consultant
Wine in all its forms is a journey that Prue Kline has been on. From understanding it’s profile and segmentation; to its global positioning and growth opportunities.
From early years managing Wine Australia’s International Visitation program through to creating dynamic Direct to Consumer programs, Prue has seen, shared and told many stories driving Australian Wine. Her satisfaction derives from watching the wine sales and marketing cycle unfold to grow market positioning of both brands and segments in the field which concurrently convert into sales.
Wine is more than a passion for Prue! It is excitement, an understanding and a future that links her to Australian agricultural land where she grew up.