Choosing the right image for your Facebook Advertising is not only essential to your campaigns success but incorrect images can lead to your ad being declined! So, it is best to be aware of Facebook’s requirements. The key thing to remember is less text is better. Too much copy is distracting and can cause Facebook…
Last Thursday, Instagram took Australia by storm implementing its new testing of hiding the number of likes on posts on the platform. Since then there has been immense speculation and opinion on how this will affect businesses’ marketing efforts. At Purple Giraffe, we strongly believe social media should always be a tactic in a greater…
The advice in today’s social media landscape is often; video content is best! Videos grab attention and provide a level of engagement not seen with stand alone imagery but how will this engagement be impacted by new changes to the ranking of videos within Facebook? Facebook has just announced big changes to their algorithm…
You’ve heard the saying “a picture paints 1,000 words”. Nowhere is that more true than in today’s digital world. We’re living in the age of the digital revolution where business and brands are competing with unprecedented levels of information, content and imagery which is being generated to capture the attention of target audiences. Did you…