Marcus Kirchner is a recent graduate from the University of Adelaide studying a Bachelor of Commerce (Marketing & Management). He has been interning with Purple Giraffe, Maggie Beer and several other companies on marketing projects around Adelaide.
When considering content creation there is one myth that needs to be dispelled; that engaging, jaw dropping social media content can only be created by graphic designers or specialised digital marketers. In this day and age, anyone can create fantastic content! It’s easier than you think to create the content you desire for your social…
Big data, the tech buzzword that has been around for a number of years, is now more than ever shaping marketing strategies. The term defines the gathering of huge amounts of data on current or potential customers. Data is collected on individuals in every on-line action. The streamed movie you watched last night, the airport…