At Purple Giraffe we understand that search engine optimisation (SEO) can be a tricky topic to understand and apply to your own brand’s website. SEO
Website optimisation techniques are essential for all types of websites, whether you’re running an eCommerce store, offering software solutions, or anything in between. It’s important
Do you know what the next word is in Google’s top search terms when you type in “email marketing….”? Don’t worry, I don’t really expect
Do you craft amazing wine? Have a great location with a breathtaking cellar door and winery? That’s great if you do! However, you will not
In the fast-paced world of e-commerce, there are specific milestones that inject periods of significant excitement and activity. Seasonal sales events such as End of
It’s been a rocky ride for the accommodation and tourism industry these last few years with a global pandemic, economic challenges, fierce competition for the
The convenience of swift online searches, such as ‘food near me,’ is growing in popularity as people seek to quickly locate nearby eateries and many
What if your business had to “face the music” because an incident has put your reputation on the line? It could be a simple oversight
As the holiday season approaches, there is one thing all businesses are gearing up for and that’s Black Friday and Cyber Monday sales! Although it
September 27th marks World Tourism Day, prompting us to dig a little deeper into the current 2023 tourism forecasts, and share our top tourism marketing
“Just need to swing past Mecca to pick up my Beauty Loop Box for this month,” said every woman ever. Perhaps you’ve thought, “If I
Understanding the best ways to optimise your marketing strategy is vital across all industries, including the beauty industry. Whether you are at the inception of
