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Purple Giraffe Graphic Designers discussing the Graphic Design Process

The graphic design process

Graphic design is defined as the ‘…art and profession of selecting and arranging visual elements to convey a message to an audience’.  Sometimes called ‘visual

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Two wine glasses toasting to symbolise the celebration of authenticity in wine marketing

Authenticity in wine marketing

Authenticity in wine marketing is crucial to connecting with your customers and winning their continuing support. Authentic marketing promotes the genuine qualities and values of

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