
Four post-pandemic digital marketing trends
As we enter a post-pandemic world, there has been a drastic shift in consumer needs. That’s why our Head Giraffe, Lynda Schenk, has compiled a
As we enter a post-pandemic world, there has been a drastic shift in consumer needs. That’s why our Head Giraffe, Lynda Schenk, has compiled a
Maintaining an organic social media presence is important for all SMEs wanting to establish their brand. But it also comes with limitations. For example, traffic
Kelly Wagner has been promoted up the ranks of our Tower to take on the role of General Manager! Kelly has been with Purple Giraffe
Ever wondered how to track brand recognition? Brand recognition can mean the difference between your business being front of mind, or just another fish in
How do you take advantage of TikTok for your business? With more than 2.6 billion downloads worldwide and 7.38 million Australian users over the age
What are the COVID-19 shifts in online shopping behaviours? As the pandemic abates, Australians are cautiously returning to shopping centers. However, the last two years
How do you grow a business with these post-pandemic trends? It’s important for your business to understand shifting consumer needs and capture new growth opportunities.
How to improve your self-motivation in business? Self-motivation is the internal drive to take initiative and action to produce, develop, achieve and pursue. It’s a
The global pandemic has resulted in a desire for simpler times when masks and vaccines weren’t part of our daily lingo. With a collective longing
There are endless #World, #International and #National holidays and awareness days, weeks and months, which all present great digital marketing opportunities for businesses in any
Does your business have a marketing plan in place? A marketing plan is a dedicated road map for businesses to reach their consumers and drive
The ever-growing green movement continues to gain momentum, with more and more companies taking responsibility for their environmental footprint, avoiding being hit with the “bad