On Wednesday, 29th October 2025, we hosted another engaging edition of The Tower Table at The Adelaide Pavilion, where Purple Giraffe’s Marketing Consultant, Chloé James,
Purple Giraffe is proud to announce that we have been awarded the Founders Family Business Award for South Australia and Northern Territory 2025. Presented by
How to create content that ranks and converts Writing for Search Engine Optimisation (SEO) isn’t about cramming keywords into a paragraph or tricking Google with
When you’re unsure of something or exploring a new city, what’s the first thing you do? Most of us instinctively reach for our phone, laptop,
In a world where viral videos and trending posts dominate social feeds, it’s easy to assume that “going viral” is the ultimate measure of social
Golden arches. Red and yellow. Crunchy fries. That’s all it takes for your mind to jump straight to McDonald’s. This is the power of consistency
Purple Giraffe is proud to announce that we have been selected as a finalist in two categories of the 2025 Fremantle Chamber of Commerce Business
In today’s fast-paced, cost-conscious environment, businesses are rethinking how they resource marketing. Two popular approaches are outsourced marketing services and fractional marketing leadership, which is
We live in an age where everything is online, from social media ads to email newsletters and search engine optimisation. Although, despite the dominance of
In today’s digital world, simply showing up on social media isn’t enough. With endless content competing for attention, businesses need to be strategic and intentional
Looking to take that next big step and grow your local Western Australian business? The Western Australian Government has launched the Small Business Growth Grants
Many businesses begin their branding journey with a logo. It’s often the first thing people see and the first thing we think we need. Although
