Marketing services
We believe a fully integrated marketing approach offers the best results for any business and on that basis, Purple Giraffe is a full service marketing provider, which means we offer a vast array of marketing services including:
Advertising management
Planning, managing and measuring memorable advertising activities in order to best reach our client’s desired target market. This is through both paid and unpaid channels. We can make your brand stand out from the crowd.
Copywriting
We create meaningful copy that speaks directly to your target marketing. Purple Giraffe can create copy for any purpose, including brochures, website, newsletters, tasting notes, corporate brochures, press releases, blogs, briefs, emails and much more.
Digital marketing
Harness the power of digital. Digital Marketing incorporates the components of marketing that utilise the internet and online based digital technologies such as computers, mobile phones, tablets and other digital media and platform to promote your product of service. Take a look at our Digital Marketing section to identify Purple Giraffe’s complete suite of capabilities. Read more >>
Event management
From concept to execution, Purple Giraffe will partner with your business to manage your event while keeping your brand and objective of the event at its heart. If you are an existing Purple Giraffe Outsourced Marketing client, we can manage your event to ensure your event stays true to your brand values.
Social media management
We keep abreast of the latest market trends and Purple Giraffe’s dedicated social media team can help you develop a voice and craft a dialogue with your consumers through social listening, campaigns, relevant content creation and optimisation. Read more >>
Content strategy
A strategic approach gets results. At Purple Giraffe we work with you to set your digital content strategy, and we strive to develop engaging content that is aligned with your key messages and that will resonate with your target market.
Graphic design
Stand out for the crowd through visual communications. Purple Giraffe offers a full graphic design service, from logo design, point of sale material, social media campaigns, product packaging, invitations, through to large corporate brochures. You name it, we have designed it.
Marketing plans
Our goal is to work with you to develop a strategic marketing plan that is in line with your overall business goals. We understand how to make the connections between the consumer and your brand in this fast-paced new world. Our aim is to develop a marketing plan that you will follow and benefit from, without all the marketing fluff.
Public relations and communications
Public Relations is much more than sending a press release and hoping for the best. At Purple Giraffe, we craft compelling narratives to securing media coverage, we’ll make your story shine. Let us boost your visibility and reputation in the digital age.
Sponsorship development and evaluation
Website management
Streamline your online presence with our website management services. From regular updates to ensuring optimal performance, we’ve got your website covered. Focus on your business while we ensure your digital storefront is being found.
Grant writing
Unlocking funding opportunties for your vision. At Purple Giraffe, we understand that turning your vision into reality often requires financial support. That’s where we come in. We are your dedicated partner in the complex world of grant writing.
Survey development and execution
Purple Giraffe can develop, execute and measure your survey initiative. The benefits of outsourcing the entire survey project to Purple Giraffe include:
- Professional management – Purple Giraffe is experienced at developing and managing surveys. We will ensure it is run by survey best practise techniques.
- Time management – Surveys can take a great deal of attention, no matter how easy they appear to be. Outsourcing your survey saves time, so you don’t have to dedicate an employee to the project.
- Multiple employees – It’s not always a great idea to have only one person dedicated to survey research. Outsourcing ensures that multiple people are involved.
- Independent research perception – Stakeholders undertaking surveys may feel more comfortable sharing their thoughts with an outsourced provider rather than directly with the survey originator.
You name it - if it's a marketing function we have the capabilities inhouse. So, when working with Purple Giraffe you are guaranteed an integrated marketing service from start to finish.
Contact us today
Frequently Asked Questions
What marketing services does Purple Giraffe offer?
Purple Giraffe offers end-to-end marketing services designed to support your business at every stage of growth. Our services include marketing strategy, brand development, content creation, social media, email marketing, campaigns and ongoing optimisation. We focus on marketing services that are practical, purposeful and aligned to your business goals.
How are your marketing services different from a traditional business?
Our marketing services are delivered through a consultancy-led model, not a production line. That means we take the time to understand your business, your challenges and your customers before recommending tactics. Purple Giraffe partners with you to conceive, plan and implement marketing services that are strategic, measured and built for long-term impact.
Can your marketing services be tailored to my business?
Absolutely. Our marketing services are never one-size-fits-all. We tailor our approach based on your industry, resources and growth ambitions, ensuring the right mix of strategy and execution. Whether you need ongoing support or targeted project-based marketing services, we adapt to what will deliver the strongest outcomes.
Does location affect how your service is delivered?
Location doesn’t limit the services that Purple Giraffe can offer your brand, it strengthens it. Our model allows us to work closely with businesses locally while collaborating seamlessly across states. This ensures clients benefit from both regional insight and broader perspective, without compromising consistency or communication.
How do you measure the success of your marketing services?
We measure the success of our marketing services against clear objectives not vanity metrics. This includes brand strength, engagement lead quality and contributions to business growth. Our focus is on building trust, confidence and long-term value - ensuring your marketing services support sustainable outcomes over time.