Marketing services

We believe a fully integrated marketing approach offers the best results for any business and on that basis, Purple Giraffe is a full service marketing provider, which means we offer a vast array of marketing services including:

Advertising management

Planning, managing and measuring clients’ advertising activities in order to best reach the desired target market. This is through both paid and unpaid channels.

Copy writing

Having meaningful copy that speaks directly to your marketing is critical in today’s world. Purple Giraffe can create copy for any purpose, including brochures, website, newsletters, tasting notes, corporate brochures, press releases, blogs, briefs, emails and much more.

Digital marketing

Digital Marketing incorporates the components of marketing that utilise the internet and online based digital technologies such as computers, mobile phones, tablets and other digital media and platform to promote your product of service. Take a look at our Digital Marketing section to identify Purple Giraffe’s complete suite of capabilities. Read more >>

Event management

Purple Giraffe can partner with your business to manage your event while keeping your brand and objective of the event at its heart. If you are an existing Purple Giraffe Outsourced Marketing client, we can manage your event to ensure your event stays true to your brand values.

Graphic design

Purple Giraffe offers a full graphic design service, from logo design, point of sale material, social media campaigns, product packaging, invitations, through to large corporate brochures. You name it, we have designed it.

Marketing plans

Our goal is to work with you to develop a strategic marketing plan that is in line with your overall business goals. We understand how to make the connections between the consumer and your brand in this fast-paced new world. Our aim is to develop a marketing plan that you will follow and benefit from, without all the marketing fluff.

Public relations and communications

Public Relations is much more than sending a press release and hoping for the best. At Purple Giraffe, we build relationships with media and will represent your business to maximise your business or brands exposure.

Sponsorship development and evaluation

The Purple Giraffe team will work with your business sponsor partners to foster the relationship and maximise its marketing outcomes. Through our sponsorship management experience, we can help your business maximise your spend and save you time.

Survey development and execution

Purple Giraffe can develop, execute and measure your survey initiative. The benefits of outsourcing the entire survey project to Purple Giraffe include:

  • Professional management – Purple Giraffe is experienced at developing and managing surveys. We will ensure it is run by survey best practise techniques.
  • Time management – Surveys can take a great deal of attention, no matter how easy they appear to be. Outsourcing your survey saves time, so you don’t have to dedicate an employee to the project.
  • Multiple employees – It’s not always a great idea to have only one person dedicated to survey research. Outsourcing ensures that multiple people are involved.
  • Independent research perception – Stakeholders undertaking surveys may feel more comfortable sharing their thoughts with an outsourced provider rather than directly with the survey originator.

You name it - if it's a marketing function we have the capabilities inhouse. So, when working with Purple Giraffe you are guaranteed an integrated marketing service from start to finish.