Our team

The Purple Giraffe team loves working with you one-on-one to build tangible and realistic marketing strategies, full of action, so you can reach your business objectives

We are a team, with a diverse range of skills and a genuine passion to help your business grow. When working with Purple Giraffe, your business will engage with one central contact. However, you can be assured that in the background all of our team will work together on your business to help see it flourish. This means that you benefit from a coordinated approach but can access the expertise of the entire team. Our motto is, when you win, we win.

Purple Giraffe's Founder, Lynda Schenk

Lynda Schenk

Head Giraffe

p: 08 8425 2970 (ext. 1)
e: lynda@purplegiraffe.com.au

For almost three decades, Lynda Schenk has worked across a diverse range of industries including wine, hospitality, human resources, transport, medical devices, building and construction, conveyancing, landscape gardening, water filtration, organic farming, industrial cleaning and not-for-profit industries. She has a deep understanding of the marketing needs of companies, small and large.

Lynda has a natural ability to talk to people, understand their business and their objectives, and then to work with them to formulate marketing plans, brand strategies and marketing communication plans that build brand equity, growth and profitability.

Lynda is the winner of the Fabulous Ladies of Wine, 2018 Wine Marketer of the Year and a 2019 Telstra Business Woman of the Year, Small Business Category finalist and a finalist of the Marketing category for the 2023 and 2024 Australian Small Business Champions Awards.

Coco, Purple Giraffe's wellness consultant, sitting on a desk with colourful background

Coco Schenk

Wellness Consultant

      

Coco is the youngest member of our Tower and joins us with over twelve months experience in making people smile. Her diverse experience, including sitting, fetching, cuddling, barking at delivery people, and rolling over for belly rubs, sets her up well to be the cutest employee in the office. 

Coco has a natural ability to welcome newcomers, often being the first to notice them walking through the door and greeting them with her energetic tail wag. When the team feels down, Coco is always available to help them feel better. 

When she’s not in the office, Coco enjoys hanging out with Lynda and her family, going for walks, doing zoomies around the kitchen, and terrorising the neighbours’ chickens.

Purple Giraffe's new Marketing Co-ordinator, Alex

Alex Banitsiotis

Marketing Co-ordinator

p: 08 8425 2970 (ext. 114)

Alex has diverse marketing experience across multiple industries, but a constant throughout his career is a love for copywriting and demonstrating strong marketing competencies and data driven results. 

Establishing himself as a marketing professional, Alex graduated from the University of South Australia with a double degree in Journalism and Creative Writing. Alex has seized opportunities to apply his learnings practically in a range of roles and grow within the marketing field. He is curious, solutions focussed, and results driven. 

A team player, Alex leans on his diverse skills and experience and strong writing abilities to help Purple Giraffe’s clients and the broader team to develop strategies, craft compelling messaging, implement marketing actions and move clients towards their goals and objectives.

Leveraging the dynamic and skilled environment at Purple Giraffe, Alex is energised by immersing himself across all facets of our client’s businesses to take their marketing efforts to the next level.

Outside of the office, Alex enjoys getting coffee with friends, spending time with family and trying out new restaurants around his local area. Alex also enjoys winding down by watching a movie or tv show.

Purple Giraffe's Marketing Consultant, Alice Fulton-Sherriff

Alice Fulton-Sherriff

Marketing Consultant

p: 08 8425 2970 (ext. 6)

Alice is a passionate marketing professional with experience across tourism, hospitality and wine sectors. After completing a Bachelor of Public Relations in 2012, Alice found her professional calling and sought to pursue a career in helping to strengthen the marketing reach of developing, and burgeoning businesses alike.

She excels at leveraging opportunities and her creative approach results in an edge for her clients. She possesses a multi-faceted and dynamic skillset in marketing and has managed accounts across all platforms including PR, digital, paid and organic social media, content creation, event management as well as business development.

Alice loves to travel the world with her husband, watch documentaries (and some trash TV) and escape with their beautiful dog to their favourite coastal town, Carrickalinga.

Ariani Santos Marketing Co-ordinator (Graphic Design) at Purple Giraffe

Ariani Santos

Marketing Co-ordinator (Graphic Design)

p: 08 8425 2970 (ext. 115)

With over a decade of experience in marketing and a degree in Communications – Advertising, Ari brings a strong blend of strategy, creativity, and design to the Purple Giraffe team. She’s passionate about crafting meaningful customer journeys through everything from graphic and web design to digital marketing, social media management, EDMs, and paid campaigns.

Ari has worked across a range of industries – from agencies and hospitality to entertainment, wine, and not-for-profits – giving her a well-rounded perspective on how to connect brands with their audiences.

When she’s not at work, you’ll find Ari chasing creative projects like painting and pottery, jumping out of planes (yes, really), or spending time with her husband and their beloved dog. A true animal lover, she also enjoys volunteering at wildlife sanctuaries whenever she can.

Chelsea Marlais Purple Giraffe Adelaide

Chelsea Marlais

Marketing Co-ordinator

p: 08 8425 2970 (ext. 103)

Chelsea joined the Tower in February, and she’s slotted right in, bringing creativity, organisation and a calm, can-do energy to the team.
 
As a Marketing Co-ordinator, Chelsea works across social media management, digital marketing, event coordination and blog writing. She loves nothing more than taking an idea and turning it into a polished campaign that delivers real impact.
 
With more than three years of experience, Chelsea has worked across a diverse mix of professional service industries, including Accounting and Business Advisory, IT Support, Consulting, Engineering and Physiotherapy. This variety has shaped her adaptable approach and her willingness to stick her neck out and support the team wherever needed.
 
Chelsea recently completed her Bachelor of Business (Marketing) at Flinders University and is excited to keep growing her career, building her skills and contributing fresh ideas to the Tower.
 
When she’s not in Giraffe mode, you’ll find Chelsea restoring her first home, a charming 1920s stone villa she’s renovating with her partner. A passion project that reflects her love of creativity, patience and bringing something special back to life.
Purple Giraffe's new Marketing Consultant, Chloe.

Chloé James

Marketing Consultant

p: 08 8425 2970 (ext. 8)

Chloé is a communications professional with over 20 years’ experience working in media, public relations, marketing, events, internal and external communications, corporate affairs, and leadership.

A former Sky News Business Anchor, Chloé has lived and worked all over the world and has interviewed some of the world’s most successful business people.  With a focus on business trends, strategy, entrepreneurship, and leadership, she is passionate about inclusion and diversity in business and uncovering the ‘behind-the-scenes’ stories of some of the brightest and most influential business minds. Her passion for brand building and story-telling is a true asset to the businesses she works with.

Bringing a wealth of international experience to her clients at Purple Giraffe, Chloé leverages her experience as an emcee and facilitator of events, podcast co-host and non-executive director where she advises on media, PR, communications strategy, business growth and success for the benefit of her clients.

She loves to travel, eat, dance, sing and laugh and after many years running around the world, now lives in her dream home by the sea in Adelaide, with her Canadian husband and their two young children. Being a mum is Chloé’s greatest joy… swimming in the ocean is a close second.

Purple Giraffe's Marketing Consultant, Holly.

Holly Latham

Marketing Consultant

p: 08 8425 2970 (ext. 5)

Holly is a passionate marketing and communications professional who brings over two decades of experience to Purple Giraffe.  

Being a creative wordsmith with a strategic and analytical mind, Holly has in-depth knowledge of both B2B and B2C customer journeys, and believes the key to marketing and communication success comes from having a deep understanding of your target audience.  

Holly loves helping clients bring their brand to life by combining her passion for copywriting and digital marketing; from developing communications strategies and marketing plans, through to customer experience and brand loyalty. 

Holly is focused on building strong relationships with her clients, and providing the best possible results for them. 

Outside of work, Holly loves spending time with her husband, teenage twins, and dogs, Rosie and Millie, with the whole family enjoying regular getaways to their favourite coastal town in SA, Beachport.

Purple Giraffe's General Manager, Kelly.

Kelly Wagner

General Manager

p: 08 8425 2970 (ext. 2)

Kelly has a unique and enviable range of skills to offer Purple Giraffe’s clients. Having not only set-up from scratch and managed both eCommerce and services businesses herself, and with qualifications and experience in leading, managing and influencing people as a business coach and mentor, her strategic impact is remarkable.

During her career, Kelly has gained experience in a senior leadership capacity across the private and public sector in coaching and mentoring, business development, sales and marketing, customer service, consumer protection and advocacy, legal and regulatory compliance, project management, operational & strategic planning, budgeting and reporting, and stakeholder management.

Kelly is also experienced and knowledgeable in the now increasingly important social media aspect of marketing and brand management and has mastered creating, building and managing multiple social media platforms within a single campaign and strategy.

Sarah Christie Marketing Consultant at Purple Giraffe

Sarah Christie

Marketing Consultant

p: 08 8425 2970

Currently on parental leave. 

Sarah comes to Purple Giraffe team with a broad range of knowledge in marketing, branding, communications, and strategy. She comes from a diverse range of experience across multiple industries; hospitality, agriculture, wine, health and wellness and online retail giving her a well-rounded skill set specialising in consumer marketing. Sarah’s wide-ranging experience goes beyond traditional and digital marketing, but also events, eCommerce, budgeting, product launches, new product development and project management.

She completed her studies in Marketing and Finance at Flinders University and has a great ability to think outside the box and is passionate about all things product and consumer marketing.  Having both a numbers and creative brain, she is a strategic thinker and enjoys getting into the detail to get the best results.

In her spare time, she loves exploring all of the amazing food and wine offerings South Australia has to offer, tuning out with music and a good book, a round of golf and Sunday morning walks with her fur baby in search of a good coffee.

Shreya Banerjee Purple Giraffe Marketing Consultant

Shreya Banerjee

Marketing Consultant

p: 08 8425 2970 (ext. 102)

Shreya is a strategic marketer, brand thinker, and an erstwhile Graphic Designer with over 18 years of experience across the healthcare, tourism and travel, hospitality, and FMCG industries. Having worked across countries and diverse markets, she brings a global perspective and a deep understanding of what makes brands connect with their audience and grow.

At her core, Shreya is a problem-solver; someone who thrives on turning complex business challenges into clear, actionable strategies. Equipped with an MBA in Advertising and Brand Management from the University of South Australia, she blends creativity with analytical rigour, or as she likes to call it, “marrying magic and logic.” Her approach is always research-driven, insight-led and grounded in real-world impact.

Known for her collaborative style and positive energy, Shreya thrives in environments where she can inspire fresh perspectives and deliver outcomes that make measurable difference.

Outside of work, Shreya brings that same sense of curiosity and joy into her personal life. She’s a dedicated yoga practitioner, an experimental home cook, a self-proclaimed bookworm, and the go-to planner for all family holidays.

Simone, Purple Giraffe graphic designer, creating engaging visual designs and creative marketing solutions for clients.

Simone Davis

Graphic Designer

p: 08 8425 2970

Our quiet achiever, Simone loves designing everything and anything.  Simone has been designing exceptional, down to earth creative and professional visual communication, advertising/marketing and photography services for over 17 years. 

Lynda has been working with Simone as a graphic design for over 10 years and is so pleased that she has now joined the Purple Giraffe tower. Her creative abilities sees her designing a variety of collateral including:

  • Logos
  • Style guides
  • Packaging
  • Canva, MailChimp and other platform templates
  • Social media collateral
  • Brochures
  • Merchandise
 

Basically, anything you can think of, Simone has had experience in designing it.

Suba, AI and Digital Solutions Consultant at Purple Giraffe, smiling in front of a colourful mural.

Suba Thiyagarajah

AI and Digital Solutions Consultant

p: 08 8425 2970 (ext. 108)

Suba brings over eight years of experience across digital project management, operations, and AI to the Tower. He has built and scaled delivery teams across the UK, Sri Lanka, and Australia, and has depth in the health and medical sector, having worked with several of the UK’s leading brands.

At Purple Giraffe, Suba leads the way on AI and digital solutions for both the team and our clients. He has a natural ability to take complex challenges and turn them into simple, practical solutions, whether that is implementing AI, delivering website projects, or improving the systems that keep everything running smoothly. He is also a genuine people person, known for the energy he brings and for mentoring others, particularly young graduates starting out in their careers.

Originally from Sri Lanka and now proudly calling Adelaide home, Suba commits fully to everything he does. He once restored a thirty-five-year-old classic motorbike from the ground up and rode it the length of Sri Lanka. Passionate about giving back, Suba has donated his hair twice to make wigs for cancer patients and completed a 600-kilometre charity cycle over a five-day period. On weekends you will usually find him out on a long drive or diving deep into a classic film.

Vinavie Gayara Marketing Co-ordinator at Purple Giraffe

Vinavie Gayara

Marketing Consultant

p: 08 8425 2970 (ext. 3)

Vinavie is a budding marketing and communications professional driven by a passion for exploring her writing capabilities and diving into the world of digital marketing.

She recently completed her MBA specialised in Marketing from UniSA and is excited to utilise the knowledge, coupled with her creativity to make impactful change for clients in the marketing space. Vinavie has a background in hospitality having worked in sales, marketing, public relations and events for international hotel chains in both Sri Lanka and Australia.

On the weekends, you’ll find her exploring dessert cafes or enjoying a glass of wine and a movie marathon with her friends and family.

Purple Giraffe's new Marketing Consultant, Amanda.

Amanda Sachse

State Marketing & Partnerships Consultant

p: 08 6263 9236

Amanda is a marketing and brand specialist with more than two decades of experience. With experience in the renewable energy, electrical, finance, not-for-profit, retail, travel and entertainment industries in both public and private sectors, Amanda is accomplished in strategy, planning and project management for multi-channel marketing and communications campaigns that deliver results.

Having previously owned and operated a business based in Perth for 14 years, Amanda has first-hand experience in business operations and understands the swings and roundabouts of small business. Amanda thrives on championing brands and customer experience and uses her expertise in business management and marketing to elevate businesses to the next level and beyond.

Outside of the Tower, you’ll find Amanda spending time at basketball games, enjoying wine or coffee with family and friends, or soaking up the sun and salty air somewhere along Western Australia’s mid-west coast.

Lucy Wittmann Purple Giraffe Customer Service Manager

Lucy Wittmann

Customer Service Manager

p: 07 3544 9535 (ext. 116)

Lucy is a passionate marketing professional with experience spanning the health, beauty, construction, mining, environmental, property, and renewables industries.  Backed by a double degree in Communications and Marketing, alongside five years of hands-on experience in marketing and social media strategy, content creation, and brand storytelling, Lucy brings a thoughtful balance and unique blend of creativity, strategic thinking, and adaptability to her work.

A self-described creative powerhouse, Lucy is particularly interested in the role storytelling plays within the marketing and communications landscape.  She has a strong appreciation for visual storytelling and enjoys reimagining traditionally masculine, formulaic campaigns into strategies that are more engaging and visually considered yet still targeted.  Lucy also holds a natural love for copywriting, pairing thoughtful, meaningful language with elegant visuals to create campaigns that resonate with audiences.

Outside of work, Lucy’s happiest moments are spent with friends and family.  Slow simple weekends (with good coffee) are her ideal, however, on golden afternoons when the desire for indistinct chatter with a satiating spritz in hand hits, you may find Lucy at the newest spot in town long-lunching with her closest friends.

Julia Pham Marketing Co-ordinator (Graphic Design) at Purple Giraffe

Julia Pham

Marketing Co-ordinator (Graphic Design)

p: 07 3544 9535 (ext. 106)

Julia is a creative and thoughtful marketer with a passion for bringing ideas to life in ways that are meaningful, approachable, and visually engaging.

Her creative and marketing experience spans a variety of industries, from hospitality and modelling to urban design and placemaking, across both B2C and B2B environments. What she enjoys most is finding the balance between creativity and strategy to produce work that not only looks visually appealing but genuinely connects with people.

At the heart of Julia’s approach is a genuine people-first mindset. She values continuous learning, embraces new challenges, and enjoys stepping outside her comfort zone to grow her skills across different creative disciplines. Her curiosity and openness to learning continues to shape the way she works, helping her create thoughtful, engaging work that resonates with a wide range of audiences through design and storytelling.

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