Purple Giraffe Sponsors 2025 Wine Communicator Awards

Hannah Richardson
11 July, 2025

Purple Giraffe is excited to announce our sponsorship of the Best Digital Communication category in the 2025 Wine Communicator of the Year Awards, presented by Wine Communicators of Australia.

This award recognises outstanding individuals and teams who are shaping the future of wine storytelling through digital platforms – from blogs, podcasts and YouTube to EDMs, paid campaigns and social media. It celebrates quality content, meaningful engagement, and innovative use of digital tools across multiple formats.

If you or someone you know is producing exceptional wine-related digital content, this is your chance to be recognised by industry peers.

About the Award

The Best Digital Communication category is open to individuals or organisations that:

Publish an Australian wine-focused series across 2 or more digital platforms
Have created at least 3 digital pieces on the same platform (e.g. 3 x podcasts or blogs)
Focus on content that is at least 90% digital, not a simple repurpose of print
Delivered content between 1 July 2024 and 31 July 2025

Judges will be looking at audience engagement, creativity, content relevance, and the ability to convey wine knowledge in an accessible and compelling way.

Key Dates

Entries close: 15 August 2025
Finalists announced: Mid-September 2025
Awards ceremony: 6 November 2025 (attended by our Head Giraffe, Lynda)

👉 Click here for instructions on how to enter.

We look forward to celebrating and championing the digital voices that are helping to shape the future of Australian wine communication.

Hannah Richardson

Hannah is a creative marketer with a passion for branding, design, and digital strategy. With a Bachelor of Business, majoring in Marketing and Design, from the University of South Australia, she brings fresh ideas and a strong creative drive to her role as Marketing Assistant. Starting her journey with Purple Giraffe as an intern, Hannah has developed her skills across social media, digital campaigns, and content creation. She enjoys staying up to date with the latest marketing trends and loves crafting unique, authentic, and meaningful social posts that build genuine connections between brands and their audiences. Motivated by curiosity and growth, Hannah thrives on blending creativity with strategy to deliver impactful results for clients. Outside of Purple Giraffe, she enjoys time with family and friends, reading, soaking up the sun at the beach, and like all great marketers, a good cup of coffee!