10 Reasons why you should start your own business

Lynda Schenk
21 January, 2016

With the right attitude, planning and determination, 2016 could be the year for you to start your own business. But why would you even think of starting a business in this economy? Why would you consider leaving your “safe” job to go it alone?

Here are 10 reasons why you should start your own business….

Never work another day in your life
Picture running a business that is your passion, you love what you do and you can’t wait to start your working day. If you love what you do this much you will never work another day in your life.

You are your own boss
The only person you have to answer to in your own business is yourself. Being your own boss gives you the freedom to do things your way, work your hours, implement your own plans and live the work/life you want.

Create your own culture
You can set your own work culture, do you want to work in a fun, professional and/or creative environment? You have the ability to make this happen.

More spare time
It doesn’t happen straight away, but once you are established and you have employees handling the majority of responsibilities, you will have more spare time.

Being and expert
Focussing on what it is you do best and doing it every day makes you and expert.

Networking
You will naturally meet new people, network with other business owners and professionals.

New challenges
Every day will bring a new challenge in your business. It’s a great way to stimulate the mind and keep you on your toes.

Financial independence
It doesn’t come straight away, but stick at it and you will achieve financial independence. If you want a pay rise, then give yourself one.

Create and asset
You can either create a job for yourself or you can create a saleable asset. The choice is solely yours.

Create a legacy
If creating a job or a saleable business isn’t your choice, you have the ability to be the first generation of a business that is passed down through the ages.

There are many more reasons why you would start your own business however, this is our top 10. If this is you and you need a hand getting started, give Purple Giraffe a call. We not only help business realise their dreams, we have done it ourselves for ourselves first.

Lynda Schenk

For almost three decades, Lynda Schenk has worked across a diverse range of industries including wine, hospitality, human resources, transport, medical devices, building and construction, conveyancing, landscape gardening, water filtration, organic farming, industrial cleaning and not-for-profit industries. She has a deep understanding of the marketing needs of companies, small and large. Lynda has a natural ability to talk to people, understand their business and their objectives, and then to work with them to formulate marketing plans, brand strategies and marketing communication plans that build brand equity, growth and profitability. Lynda is the winner of the Fabulous Ladies of Wine, 2018 Wine Marketer of the Year and a 2019 Telstra Business Woman of the Year, Small Business Category finalist and a finalist of the Marketing category for the 2023 and 2024 Australian Small Business Champions Awards.