Caitlin Pink

In terms of social media platforms, Twitter is the least talked about or understood in Australia. However, like all social media platforms, Twitter can be

Are you unsure about how your brand should look on Instagram? Is candid the look you want or are branded posts the way to go?

Social media is here to stay. As the newest and now most powerful consumer communication channel, how do we use it best to interact with

LinkedIn is an excellent tool designed for use with professionals and with the business world in mind. Although still a social media platform, which is

Branding is important. Having a strong brand differentiates one business from another and allows customers to quickly identify a business. More importantly, strong branding also

Have you just finished your marketing degree? Do you now find yourself sitting at a desk in an office with no idea how to turn

Since the introduction of the internet, the way customers interact with businesses has changed drastically. No longer are we bound by opening hours and bricks

Confused about the difference between an Instagram post and an Instagram story and what the benefits are of each? You’re not alone. Instagram stories are