Social media tracking and web monitoring firm Mention analysed over 115 million Instagram posts and found that the common assumption that hashtags lead to increases in engagement
The privacy issue that Facebook has been accused of recently with Cambridge Analytica has been on the tip of our tongues at Purple Giraffe HQ this week. In case
Marketing Magazine reports that the IAB’s ‘Digital Landscape’ found that over 17 million Australians over the age of 18 went online in February. The majority
The global state of digital in 2018—from Argentina to Zambia. Use Hootsuite and We Are Social’s global report on internet, social, and mobile adoption across 239 countries
Recent research by the University of Queensland suggests that quitting Facebook can reduce stress, but also make you unhappy. Gizmodo reports: “Taking a Facebook break
Facebook founder Zuckerberg makes mistakes, like everyone else. But a mistake on Facebook has global consequences. Business Insider Australia takes a look at the impact
The world of Social Media can be overwhelming. At times it can even seem like they’re speaking another language. Hootsuite’s list of ‘must know’ social
Education versus experience. What makes better marketers? Tracey Porter from Marketing Magazine explores whether it is better to have formal marketing training to stay ahead
In this digital and technological age, we could be forgiven for thinking emotion, experience and impact don’t matter, but Marketing Magazine explains why they’re more
GDPR is looming and according to Marketing Magazine a Forrester survey has found that only 15% of Australian marketers are compliant prior to the GDPR
