Data Protection: what you need to know to protect your business

Respectful use of data is increasingly important, especially in light of incidents such at the Facebook/Cambridge Analytica scenario.

And achieving cut-through in a clutter and noisy market to reach your target audience and provide engaging and relevant content is a massive goal.

Marketing spoke with Marketo chief customer officer Matt Zilli about competition, AI and how appropriate data use comes down to transparency and providing value.  Read the interview here.

Share article

Picture of Purple Giraffe

Purple Giraffe

Your outsourced marketing consultants. We aim to add value and share interesting, relevant content in the marketing, social media, and communications space.

You may also enjoy these articles:

Call us

South Australia:

Western Australia: