How to improve your self-motivation in business

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Our Head Giraffe, Lynda Schenk, recently had this article published on Inside Small Business.

How to improve your self-motivation in business? Self-motivation is the internal drive to take initiative and action to produce, develop, achieve and pursue. It’s a force that keeps pushing you to go on without someone pushing you to do it.

Is self-motivation innate or can it be a learned behaviour?

Research has found it ignites from the part of the brain known as the nucleus accumbens, which is a major part of the brain’s reward circuit. Neurotransmitters send dopamine to the rest of your body to keep you alert and focused. It’s the part of the brain that influences our force to complete a project, exercising or achieving a goal.

You can read the full article on how to improve your self-motivation in business here.

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Lynda Schenk

Lynda Schenk

An energetic and strategic marketing professional with over twenty years’ experience in industries ranging from wine, not for profit, transport, logistics and manufacturing. Lynda founded Purple Giraffe Marketing Consultancy in 2014 offering an end to end marketing service that draws on her proven ability to formulate brand strategies and marketing communications plans that build brand equity, growth and profitability.

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