You may have a killer idea for a new business or have an established plan that needs updating. Maybe you’ve have never had a formal marketing plan or you just lack the time and/or resources to develop one?
Whatever your need, as expert marketing consultants, Purple Giraffe will work closely with you to create an effective plan that will grow your business. Most importantly, we don’t write marketing plans or brand plans that are overly ambitious or cumbersome, because in our extensive experience, they fail to be implemented.
Marketing Plans
A well-developed marketing plan is essential for the growth of your business. It will give clear and concise directions on how to proceed, give your organisation confidence in your direction and give you tools to measure results.
But creating a complete marketing plan can be difficult if you’ve never written one. As your marketing consultant, Purple Giraffe can work with you to create an effective Marketing Plan that will help you reach your target audience, boost your customer base and ultimately increase your bottom line.
Brand Plans
Your brand is more than your logo, name or slogan. It’s the entire experience and relationship your prospects and customers have with your company, product or service.
Your brand strategy defines what you stand for, the promise you make and the personality you convey. And sure, while it includes your logo, colour palette and slogan, these are just a few elements that convey your brand.
At Purple Giraffe we’d love to work with you to provide short and long term Brand Plans to meet your business outcomes.
“By failing to prepare, you are preparing to fail.” – Benjamin Franklin
