On Wednesday, 29th October 2025, we hosted another engaging edition of The Tower Table at The Adelaide Pavilion, where Purple Giraffe’s Marketing Consultant, Chloé James,
In an increasingly competitive marketplace, businesses are seeking smarter, more efficient ways to reach their desired customers with more effective marketing of their products and
Let The Games Begin! Selecting the right e-commerce platform is crucial for your business’s success. With numerous options available, it’s essential to choose one that
Purple Giraffe are thrilled to share that our Head Giraffe, Lynda Schenk has been appointed to the board of Treasure Boxes! Treasure Boxes is a
Which Platform Wins? In today’s digital age, a strong online presence is crucial for any business. Whether you’re a start-up SME, or an established brand,
The hotel and tourism industry has had its fair share of challenges in recent years, and now, with a big return to tourism and holiday-seeking,
What you need to know This year, Instagram introduced several significant changes to its algorithm. It is crucial for businesses and content creators to be
At Purple Giraffe, we understand the immense effort that goes into running a business. From crafting strategies to meeting client expectations, each decision you make
Purple Giraffe Marketing Consultant Sarah Rasheed has recently had an article published in the Grapegrower & Winemaker Magazine. Using first hand experience in marketing and the
With our Purple Giraffe expansion into Western Australia, we’re pleased to share with you that we have teamed up with the Fremantle Chamber of Commerce
Purple Giraffe Marketing Consultant Sarah Rasheed has recently had an article published in the Grapegrower & Winemaker Magazine. Using her first hand experience in marketing
A marketing plan helps to set the rules for your brand and identify the tactics required to grow. Here are some more key functions that
