The hotel and tourism industry has had its fair share of challenges in recent years, and now, with a big return to tourism and holiday-seeking,
What you need to know This year, Instagram introduced several significant changes to its algorithm. It is crucial for businesses and content creators to be
At Purple Giraffe, we understand the immense effort that goes into running a business. From crafting strategies to meeting client expectations, each decision you make
Purple Giraffe Marketing Consultant Sarah Rasheed has recently had an article published in the Grapegrower & Winemaker Magazine. Using first hand experience in marketing and the
With our Purple Giraffe expansion into Western Australia, we’re pleased to share with you that we have teamed up with the Fremantle Chamber of Commerce
Purple Giraffe Marketing Consultant Sarah Rasheed has recently had an article published in the Grapegrower & Winemaker Magazine. Using her first hand experience in marketing
A marketing plan helps to set the rules for your brand and identify the tactics required to grow. Here are some more key functions that
If you want to connect to your target audience and reinforce your brand in the market, a style guide is key to success. In this
In today’s era of rapid digitalisation, businesses are quickly realising the importance of creating captivating online experiences. For physical storefronts, visual displays and layouts have
Purple Giraffe is thrilled to be featured in the February 2024 edition of the Hill Voice Your Business newsletter, published by the Adelaide Hills Council!
In the dynamic world of business, marketing serves as the compass guiding your company toward success. The saying goes, “If you don’t know where you’re
Do you have reservations about using TikTok for business? It’s now or never to take our TikTok masterclass. TikTok is the hottest new social media
