Search Engine Optimisation (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. SEO is
Large marketing agencies have, for years, dominated the media and advertising spaces. However, businesses are increasingly relying upon a friendlier and more adaptive alternative –
Recently Purple Giraffe undertook the following poll on LinkedIn asking the question “what grabs your attention most on social media?” The results of the poll
Academically, pricing is the amount of money charged for a product or service or the sum of the value that consumers exchange for the benefit
In the Sales & Marketing section of the October Edition of Grapegrower & Winemaker our founder Lynda Schenk outlines the steps required for wine business
Back in October Instagram users in Australia started to see notification of the merge of Instagram Direct Messaging and Facebook’s Messenger. The update and merging
Our Head Giraffe Lynda Schenk was recently an MC as part of Food And Wine South Australia September 2020. You can now catch the full webinar
Building a new website can be a daunting task. From buying a domain to configuring hosting servers, there’s quite a lot to get through. Once
Last week we went to the polls, asking; Are you happy with your current return on investment (ROI) for your time and money spent on
Tourism, and its related industries, employs one in every ten people around the world. Even with the advent of COVID-19 and the impact that this
If you have ever set up a Facebook ad you know the frustration of ensuring your ad image does not contain too much text. Facebook’s
Have you picked up the September edition of Grapegrower & Winemaker? In this months edition our Head Giraffe Lynda Schenk talks all things Search Engine
