Welcome back to our blog series on developing and implementing an effective social media strategy. Last week we established the importance of an active and
Developing an effective social media strategy – and then correctly implementing it – is crucial to achieving the goals and objectives of your business. Social
Can you combine a flexible working schedule that doesn’t stop when you are on a holiday? Having flexibility in your work life is priceless and
Be honest, how many times have you clicked the centre button on the Instagram home page this month to share a post and been greeted
Can you think of a time you were out and had a hospitality experience that was unique and memorable? I am not just talking about
Search Engine Optimisation (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. SEO is
Large marketing agencies have, for years, dominated the media and advertising spaces. However, businesses are increasingly relying upon a friendlier and more adaptive alternative –
Recently Purple Giraffe undertook the following poll on LinkedIn asking the question “what grabs your attention most on social media?” The results of the poll
Academically, pricing is the amount of money charged for a product or service or the sum of the value that consumers exchange for the benefit
In the Sales & Marketing section of the October Edition of Grapegrower & Winemaker our founder Lynda Schenk outlines the steps required for wine business
Back in October Instagram users in Australia started to see notification of the merge of Instagram Direct Messaging and Facebook’s Messenger. The update and merging
Our Head Giraffe Lynda Schenk was recently an MC as part of Food And Wine South Australia September 2020. You can now catch the full webinar
