New Instagram tests launch day ‘Buy on Instagram’ reminders

Looking to launch something new?   Instagram is testing launch day ‘Buy on Instagram’ reminders. A “Set Reminder” call to action will be available in posts to allow users to set reminders for the launch date and time and preview product details in Instagram. Users will then get a reminder on their phones just ahead…

Details

Facebook to join Instagram in removing likes

Well it was discovered earlier this month that Facebook was looking to remove likes following Instagram’s trial.   And, today we have heard confirmation from Facebook Australia’s Director of Policy Mia Garlick. Rolling out from today users will no longer see the number of likes, reactions and video views on other’s posts. Read more here.

Details

5 social media mistakes to avoid

Everyone knows how important social media can be as part of an effective marketing strategy, but how do you know if you’re doing it right? Entrepreneur offers these top 5 tips to AVOID when executing your social media strategy. How does your business measure up?

Details

How to Get Discovered on Instagram Search

Want to make sure your business pops up when people are searching for what you offer on Instagram?  Instagram search and explore pages are powerful avenues to target consumers when they are already interested and trying to find you! Find out all you need to know here.

Details

Staff Spotlight: An Interview with Lynda Schenk

At Purple Giraffe, individuality is everything. The team works with clients on a personal level and getting to know each client, and tailoring how they work with and communicate with them is one of the most important parts of their working week. But that relationship shouldn’t be a one-way street. Today we take a closer…

Details

Instagram is testing hiding the number of likes on posts!

Instagram is gearing up its testing of hiding the number of likes on posts on the platform. With Australia the latest country to receive the new feature. The testing follows Instagram’s release of new anti-cyber bullying features in an effort to improve the wellbeing of users. Never fear like numbers will still be available on…

Details