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Every podcaster makes a mistake at some point in their podcasting journey. Whether it’s an editing mishap or forgetting to give listeners a call to

The wine industry as a whole has been slow to adopt internet-based technologies and social media platforms. However, in a ever increasingly competitive industry, and

In this blog, we guide you through our top eight success factors when it comes to creating a podcast. Having a focused topic It’s easy

Podcasting is a unique marketing tool because it gives your business a competitive edge in today’s growing technological world. Podcasts last a lifetime: If full

Let me guess … you know what a podcast is and why you should start one, but now you’re asking yourself how and with what

Have you ever been asked to create something which you’ve hardly heard of before? Or maybe you’ve experienced the pressure of having to keep up

In an increasingly competitive modern day wine world, wineries are always on the hunt to grow customer count and enhance brand loyalty. In order to

As a current university student with marketing aspirations, it seems remarkable, but I had never heard of the term SEO, otherwise known as Search Engine

THE ART OF WRITING CONTENT YOUR AUDIENCE WANTS TO READ If you’ve had any contact with a modern marketer or a professional in the digital

Choosing the right image for your Facebook Advertising is not only essential to your campaigns success but incorrect images can lead to your ad being

Why labeling and packaging in the wine game has become so important. Wine consumers are a mixed bag. Some are highly educated and very knowledgeable