Good content marketing – why it’s important and how to get it right
Good content marketing should focus on what audiences want to see and what they want to engage with. It should be entertaining – not just
Good content marketing should focus on what audiences want to see and what they want to engage with. It should be entertaining – not just
“One poor presentation can cost you clients, customers and sometimes, even, careers. But we usually fail to consider this when we’re rushing to do a
In April Magic Kingdom’s Tomorrowland #DisneyWall trend exploded on social media. It wasn’t just ANY wall – it is a #purplewall. But, of course!!! And
Netflix has unveiled its new font known as Netflix Sans, which according to its brand design lead Noah Nathan, is intended to serve “both display and
Templates, blueprints, and other tools promise clarity and simplicity, but, plans can sail off the rails in a hurry when the process doesn’t begin with
New research from IAB Australia shows that media agencies are regularly buying podcast advertising almost three times more than a year ago (5% to 14%).
Social media tracking and web monitoring firm Mention analysed over 115 million Instagram posts and found that the common assumption that hashtags lead to increases in engagement
The privacy issue that Facebook has been accused of recently with Cambridge Analytica has been on the tip of our tongues at Purple Giraffe HQ this week. In case
Marketing Magazine reports that the IAB’s ‘Digital Landscape’ found that over 17 million Australians over the age of 18 went online in February. The majority
The global state of digital in 2018—from Argentina to Zambia. Use Hootsuite and We Are Social’s global report on internet, social, and mobile adoption across 239 countries
Recent research by the University of Queensland suggests that quitting Facebook can reduce stress, but also make you unhappy. Gizmodo reports: “Taking a Facebook break
Facebook founder Zuckerberg makes mistakes, like everyone else. But a mistake on Facebook has global consequences. Business Insider Australia takes a look at the impact