Why a Style Guide is vital for branding consistency
Terri Van Zomeren
23/05/2024
If you want to connect to your target audience and reinforce your brand in the market, a style guide is key to success. In this
If you want to connect to your target audience and reinforce your brand in the market, a style guide is key to success. In this
In today’s era of rapid digitalisation, businesses are quickly realising the importance of creating captivating online experiences. For physical storefronts, visual displays and layouts have
Purple Giraffe is thrilled to be featured in the February 2024 edition of the Hill Voice Your Business newsletter, published by the Adelaide Hills Council!
In the dynamic world of business, marketing serves as the compass guiding your company toward success. The saying goes, “If you don’t know where you’re
Do you have reservations about using TikTok for business? It’s now or never to take our TikTok masterclass. TikTok is the hottest new social media
It’s important for your business to understand shifting consumer needs, capture new growth opportunities and post-pandemic digital trends. That’s why we’ve compiled a list of
If you are wondering why your blogs aren’t converting, we’ve compiled a cheat sheet of our top 5 tips for writing blogs that convert in
Building a strong visual identity takes time. It’s the first thing people learn about your business, therefore it is important to create an everlasting impression.
In the ever-evolving world of social media, we have witnessed a shift in popular content. Visually appealing content – specifically video content – is becoming
If you haven’t heard of TikTok already, you must be living under a rock. This addictive app has gained rapid worldwide popularity and could be
Brand recognition can mean the difference between your business being front of mind, or just another fish in the sea. On average, 82% of investors
With more than 2.6 billion downloads, TikTok’s rise in popularity is showing no signs of slowing down. From educational videos to beauty transitions; there are