
Head Giraffe heading to Oregon, USA
Have you heard? The Head Giraffe, Lynda Schenk, has just been announced as opening keynote speaker for the 2020 Wine Marketing & Tourism Conference to

Have you heard? The Head Giraffe, Lynda Schenk, has just been announced as opening keynote speaker for the 2020 Wine Marketing & Tourism Conference to

The market is showing rapid growth in the direct to consumer (DTC) sales channel space for small wine businesses producing under 5000 cases per year.

Looking to launch something new? Instagram is testing launch day ‘Buy on Instagram’ reminders. A “Set Reminder” call to action will be available in

Well it was discovered earlier this month that Facebook was looking to remove likes following Instagram’s trial. And, today we have heard confirmation from

We are delighted to congratulate (Winners name & relevant tag) on taking home the 2019 Australian Women in Wine – Cellar Door Person of the

Everyone knows how important social media can be as part of an effective marketing strategy, but how do you know if you’re doing it right?

This week Facebook confirmed it is considering hiding Like counts on News Feed, similar to the test it is running on the Instagram platform in

Want to make sure your business pops up when people are searching for what you offer on Instagram? Instagram search and explore pages are powerful
At Purple Giraffe, individuality is everything. The team works with clients on a personal level and getting to know each client, and tailoring how they

Purple Giraffe were recently asked by Channel Nine to discuss our thoughts on the new development on Instagram – the testing of the removal of

Instagram is gearing up its testing of hiding the number of likes on posts on the platform. With Australia the latest country to receive the

Australia Post has published the fourth edition of their Inside Australian Online Shopping Industry Report; an in-depth study into consumer online buying behaviour and trends. You