Our Head Giraffe, Lynda Schenk, shares four digital marketing tips to optimise in 2023 for attracting shoppers in the digital space. This article has been
Usually, when we think of email marketing, it is generally linked to spam emails. However, when done right, email marketing is a very successful marketing
The wait is finally over… YouTube has introduced a new feature called Handles visible in YouTube Shorts and searches. With over 2.6 billion users worldwide (Statista,
As we enter the New Year, we start to think about setting resolutions. Among the gym goals and learning a new language, how about setting
Why your business needs an office dog! Here at the PG Tower, we love office dogs! So much so we welcomed our Wellness Consultant,
Social media for business: it’s nothing new. In 2022, having at least a Facebook and Instagram account for your business should be a core component
Misinformation isn’t a new phenomenon. With the rise of the internet has come the rise of opportunity for misinformation to spread. It’s a fake news
After receiving backlash for their introduction of algorithmic, recommended content in feeds, Instagram has initiated the roll-out of a number of new features, making it
It’s a tale as old as time. Cars crowded out carriages, video killed the radio star… and now, digital media is in the process of
The power of social media’s impact on consumer trends in no secret. This influence has only grown over the past few years, with the Covid-19
You want to write a blog, but writing’s not your thing? That’s fine – we’ve created a guide to writing a successful blog! Writing a
Do you think you’re an entrepreneur? Have you thought about starting your own business? There’s benefits and challenges to get you excited about the self-employment
