Case Studies

I’m by no means an advocate for generation identification, however there does seem to be some validity in the descriptions of generations which can assist

Social media is here to stay. We are a long way past social media only being for the young, early adopters and big business. Today

With the right attitude, planning and determination, 2016 could be the year for you to start your own business.   But why would you even think

So what is your choice – traditional advertising or Facebook advertising?  Or both? The marketing world continues to shift towards online marketing. Arguably, online advertising

How many people do you know don’t have Facebook, Twitter, LinkedIn or Instagram? I would highly doubt that you could think of 10 names right

In today’s modern society, we are continuously moving towards a digital world. More and more of our everyday interactions take place online. The internet has

The question isn’t: Why would I outsource marketing?…it should be: Why wouldn’t I outsource marketing? The benefits of outsourcing your marketing are: Reaching your goals

If I asked you to think of your favourite five brands right now, fifteen would probably pop into your head before you narrowed it down

Know – and love – your stuff Great knowledge and passion for your subject will shine through your copy. You need to know absolutely everything

It’s not always easy, in our complex and busy modern lives, to find the time to pause and reflect on where we’re heading, and why

Have you ever wondered what a marketing plan is? Does all the talk of marketing planning sometimes sound like double Dutch? The truth is, a

Purple Giraffe can write a marketing plan for your business so that you can accomplish your business goals. Have you ever reached the end of the financial year and